The art of living—AW/25 Campaign

For Camper & Nicholsons A/W 25 campaign, we developed a concept centred on ‘The art of living’, the epitome of what luxury superyachting represents. The idea was to showcase one person, multifaceted and beautiful, doing all the different things she loves on the yacht simultaneously. She has the time and she has the space to be whoever she wants to be. We executed this on board Project X, an 88-meter superyacht, in the clear and calm waters of Antigua, where we shot a short film and captured photography to use across their magazine, website, and socials.

Our output included…
Campaign ideation
Art direction
Film direction
Social media

Videography
Lapse Films

Photography
Ellie Smith