THE ATLAS

Luxury property design for the over 60s

Built with older people in mind, every aspect of The Atlas is designed for comfort, ease and autonomy. The branding takes lead from the name, The Atlas, using the concept of maps, navigation and topography to create the design assets. Coupled with rich, luxurious colours and modern photography, we created a brand that speaks to wealthy, older people.

Atlas living interior CGI render of living room and chair
The Atlas logo placed on branded green world map illustration
Atlas stylised banner image of a sofa on a branded colour background with a star burst illustration, logo and tagline
Printed invite designed in the Atlas Brand using an image of a couple, and icon illustration
Atlas brand design for instagram social asset showing an image of a luxury table and chair on a green background with the Atlas logo
Two elderly women sat in a garden on a sunny day talking
3 mobile phones showcasing Atlas graphic design across social media
Atlas brand vinyls applied to a kitchen and wall interior

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